HM 350Hospitality Revenue and Profit Optimization
This course introduces students to the principles of revenue and profit optimization, and the methodologies and analytical techniques required to make data-driven, profit-oriented decisions across all of the major revenue streams in hospitality. Areas of focus include data analytics, pricing, demand forecasting, capacity and duration management, and distribution channel management. The overriding goal of this course is to provide students with the skills necessary to make data-driven, profit-oriented decisions.
Prerequisites
From the catalog: “A C or better in HM 272 .”
General education
Quantification (GQ)
Where it sits in degree plans
Suggested plans most often put it in Year 3 · Spring (2 programs).
Required in (2)
- Hospitality Management, B.S. (Berks)
- Hospitality Management, B.S. (Health and Human Development)