GD 110User Experience Design: Concepts and Principles

3 credits · Graphic Design · Penn State

Students in this introductory course will study foundational concepts and methodologies in User Experience (UX) design and thinking. User experience (UX) design is the process designers use to create products that provide meaningful and relevant experiences to users and is rooted in the research and discovery of digital audiences, inclusive of enhancing user engagement and loyalty through usability, accessibility and product satisfaction. GD110 offers practical instruction focused on visual communications perspective, rather than one focused on programming alone. The process of designing user experiences within digital systems and applications will be explored and analyzed, as well as introductory knowledge in constructing design systems for various based on the needs of users. The course will feature iterative design processes to employ basic management techniques in working with product stakeholders for digital planning practices. GD 110 will provide foundation level instruction for concepts and principles that will be applied more broadly in GD 210 .