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MKTG 410Personal Selling

3 credits · Marketing · Penn State

Principles underlying the selling process and practical application of these principles to selling situations.

Before you enroll

Prerequisites

You need:

Where it fits

Where it sits in degree plans

Suggested plans most often put it in Year 4 · Fall (1 program).

Required in (1)

  • Sales, Minor

One of the options in (5)

  • Human Capital Management, B.S.
  • Marketing, B.S. (Behrend)
  • Marketing, B.S. (Business)
  • Marketing, B.S. (Capital)
  • Technical Sales, Minor