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MKTG 220Introduction to Selling Techniques

3 credits · Marketing · Penn State

Principles underlying the sales process and practical application of these principles to selling situations. Studies role of selling in total marketing process.

Before you enroll

Prerequisites

From the catalog: “third-semester standing”

Where it fits

Where it sits in degree plans

Suggested plans most often put it in Year 4 · Spring (2 programs).

One of the options in (1)

  • Landscape Contracting, B.S.